If the relationship between print and online content was explored in the context of stylepress magazines, new approaches could be developed that would be relevant to many areas of design.
Abstract:
"Magazines as we know them are dying", is
the opening line of David Renards 2006 book The Last Magazine. This opinion
seems mirrored not only by other writers but by magazine publishers who
continue to shift the emphasis to online and smart device content. However
Renard offers one last hope for printed magazines, explorative pieces of
indulgent design, valued for their high quality physical form and inspirational
ideas held within.
Self-indulgent creators who are more interested in realizing their own “publishing nirvana” than creating something to meet market demands, Renard says, drive the stylepress. The resulting magazine becomes more a piece of fine art, exploring innovative ideas in design, the designer free to explore as an 'editorial artist'. By exploring new ideas and challenging the norm, the magazine becomes inspirational for the reader and has value as an object above the value of it's content.
The unique challenges and unrestricted nature of the stylepress creative process lend itself to be the ideal place to explore the relationship between online and printed content, to create innovative new strategies that could influence thinking in other areas of design.
Self-indulgent creators who are more interested in realizing their own “publishing nirvana” than creating something to meet market demands, Renard says, drive the stylepress. The resulting magazine becomes more a piece of fine art, exploring innovative ideas in design, the designer free to explore as an 'editorial artist'. By exploring new ideas and challenging the norm, the magazine becomes inspirational for the reader and has value as an object above the value of it's content.
The unique challenges and unrestricted nature of the stylepress creative process lend itself to be the ideal place to explore the relationship between online and printed content, to create innovative new strategies that could influence thinking in other areas of design.
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